CollectID Evolves Into ZATAP

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In a bold, transformative move, the world's leading "phygital" platform collectID officially announces its transition into ZATAP, which was first introduced in September as the company's new app and consumer-facing brand. This shift in strategy to fully change to ZATAP to support both business and consumer operations is a sign of the company's dedication to changing the way consumers interact with brands environment and providing unparalleled pleasure for users with seamless connectivity between digital and physical worlds.

David Geisser, CEO and co-founder of collectID David Geisser, co-founder and CEO of collectID, expresses his excitement about the company's development, stating, "From our inception in the year 2018 to verify physical items on the internet, collectID has grown into something more profound. The company's goal is to build a brand that brings joy to consumers and resonates with our innovative approach to creating "phygital" products. This has been made possible thanks to our dedicated team and our partners We are looking forward to seeing the positive effects ZATAP will have on the business and the end-users."

Businesses one tap away from Your Customers

While the business's B2B operations continued under the collectID name following the announcement of ZATAP on September 1, they are now set to change to operate within the ZATAP Business umbrella. This transition reinforces ZATAP's commitment to offer a distinctive platform for brands to interact with their consumers like never before. The technology assures authenticity of the product and transforms every product into an intriguing storyteller, thereby creating more powerful bonds with customers.

The major part that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:

  • Content Management System: Dynamically Add Content, Run Campaigns

  • Data & Insights: CRM to Track Product Interactions and User Engagement

  • Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API

  • Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code

  • Support Services: Customer Support for End Users, Strategy Consulting, Assistance with Content Production and Marketing Execution

ZATAP is poised to set the standard for phygital products in the market and is paving the way for a future in which products not only authenticate but also excite. Geisser says, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."

Consumers Just One Tap Away From the ZATAP Experience

ZATAP gives consumers a revolutionary experience. ZATAP allows them to not just authenticate their products but also immerse themselves in the stories and experiences that each product offers.

Features of Owning a ZATAP Product:

  • Digital Meets Physical: ZATAP is a bridge between the digital and physical worlds by providing users with an immersive experience, where users have access to unique content and offers, as well as rewards and utilize their products in a physical dimension (i.e. gaming on video).

  • The Authentication System: The application offers a revolutionary authentication method that utilizes ZATAP's own proprietary technology. The system, which is made up of encrypted NFC tags, and Blockchain guarantees the highest security available in the marketplace that allows users to check that they are authentic merchandise with complete confidence.

  • Ticketing: Products may be used to obtain tickets for entry into venues or special events, using the potential of a product for access to exclusive events.

About ZATAP

ZATAP is an innovative Product Cloud Platform that redefines the way that consumers interact to their favourite brands. Their goal is to create a positive experience for people by bringing physical products into the digital realm providing a full-immersive physical experience for both fans and consumers. With the offices of Switzerland in Switzerland and New York City, http://hotnews.lv/user/secondwater3/ ZATAP collaborates with companies around the world like Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.